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Horizon & Co. does the iPod shuffle for new bookings
Dear Travel Professional,
Toronto — Horizon & Co. is offering a red-hot iPod shuffle to all travel agents who book a new client on a Horizon trip prior to May 31st, 2005 - no strings attached (apart from the earphones, of course…..)
“As a boutique luxury travel company, we naturally believe that good things come in small packages”, says Andrew White, Horizon’s newly appointed Director of Sales. “We felt that it was time to mix things up a bit and get creative with travel agent incentives, and since the iPod shuffle is the ‘must have’ this summer, it seemed like a good place to start. We’ve stockpiled a few boxes in the basement, and we’re guarding them closely to make sure that there is no “shrinkage” in the inventory.”
“The value proposition is as simple as the iPod itself - for every new traveller booking by a travel agent between now and May 31st, we’ll send the agent an iPod shuffle and a commission cheque. If the agent books 2 new travellers, we'll upgrade to an iPod mini, if they book 3 travellers, we'll upgrade to an iPod photo, and for 4 travellers, we'll pretty much kit out their whole family in iPod gear.”
Call (1-800-387-2977) or email (awhite@horizon-co.com) Andrew for further details.
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